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DesignDirective™ is my web site that to showcases my award winning user interface, visual and graphic design and commercial illustration creatives.

With over 12 combined years of visual design experience, I strive for a balance between highly creative, practical and intuitive solutions bringing visual clarity to the constantly evolving communication arts world. I have the ability to graphically translate, create and art direct design strategies into highly successful campaigns and interfaces resulting in direct revenue growth.

My proficiencies are:

  • Creative art direction and design lead (strategic and operational)
  • Clean pixel-perfect, high quality visual designs
  • Wireframes, storyboards, thumbnail sketches, branding/style guides
  • User-centered visual design and methodologies
  • Web, mobile, gaming user interfaces
  • Marketing media; banner ads, trade show signage and demos, online collateral, email blasts
  • Iconography, logos, typography, page layout and color theory
  • 2D/3D illustrations both traditional and digital
  • High-level executive Powerpoint presentations

I have been successful in meeting my client's creative needs and I am confident that my proven user-centered visual designs and advertising strategy experience will complement your current and future goals for success.

Best Regards,

David Ponce

:: What's New ::::
Claria Work - Ads, Sites & eSoftware, SearchScout, Media Kits & Sell Sheets
Federal Drug Administration
Winged Honu Custom - logo design
PowerPoint Splash Pages
My Health eVet logo | site redesign
A&E TN |, Inc. site
eCards - animated flash cards
SILA Illustration Awards - 23 | 24
:: My Resume ::::
Resume - By request only | 408-858-3486
:: Inspirational Sites ::::
Disney Fantasyland Wondermind
Ogilvy LifeandTimes
Mediaboom Amsterdam, NL
Oakley 3232Design
Ozones More to come...
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